The DEO is the world’s leading network of dental entrepreneurs scaling group practices. Frameworks, KPIs, financial protocols, marketing playbooks, pressure-tested across hundreds of practices. Mia is the only African partner accepted. SA team, SA decisions, global playbook, adapted for SA schemes, BBBEE and local economics.
Only one
African DEO partner
Not owned by a holding company, not run by financiers, not a portfolio bet from a foreign group. We are a South African family business, founded and led by dentists who built the partner they couldn’t find themselves. This is the team behind the practice you’d be talking to.
Founder of Mia Healthcare and architect of the group’s practice-services and acquisition framework. Drives strategy, partnerships and the global DEO relationship.

Co-leader of Mia’s clinical and practice-growth operations. Brings deep practice-side experience, from clinical workflows to patient experience, to the services we deliver into partner practices.

Co-leader of practice operations. A career inside SA practices gives him the operational, financial and team-development lens that turns clinical excellence into sustainable group performance.

LLB-qualified attorney turned operator and investor. Moves between deal structuring, operating decisions and investor relationships, the go-to person across the leadership team when things need to get done.
A clinician-founded, doctor-led team. The protocols we run in your practice come from real chairside experience, not a consultant’s slide deck.
Most acquisition groups dress up what they are. We’d rather not. Here are three questions every practice owner should ask us, answered the way we’d answer them in your office, not on a deck.
Yes, eventually, if it makes sense for both of us. Mia Practice Services is, in plain terms, a South African acquisition group. The practices we’d want to buy are the ones we’d be proud to own. That short-list naturally includes well-run SA practices with engaged owners considering retirement, succession or a partner. If that’s yours, we’d like the conversation, and to build a relationship as we go.
It’s the business model, not a tactic. Not every practice is packaged ready to sell, and not every owner has a tax-efficient way to actually take the money out. We’ve helped owners strengthen the practice meaningfully and be ready to exit in a way that’s clean and tax-compliant. If your practice is already acquisition-ready, a deal can move quickly, in as little as two months. If it needs work to get there, we have your back. Either way, you sell to a partner who already knows the team and the numbers, for a fair price on a stronger practice. Both sides win.
You’ll know because the relationship will tell you. When you’re trusting someone with the practice you’ve spent a career building, personal, ethical and principle-level synergy matters more than the spreadsheet. The services phase is where that gets tested in both directions, we earn the right to carry your business forward, and you earn the right to a partner whose values you actually share. If the fit is there, the deal that follows feels obvious. If it isn’t, neither of us should be doing it. That test is the point.
“We love dentistry. We want the profession to flourish across South Africa, ethical, well-run, locally owned. That’s the future we’re building, one practice at a time.”
Control stays in your hands until the deal is done. While we’re alongside you, we’re helping the practice grow and quietly running due diligence in parallel, so the moment you’re ready, the numbers and the relationship are both already there. Either way you get access to Mia’s tried-and-tested services and the DEO’s global playbook while you lead up to the financial exit. Often we acquire; sometimes the owner picks another path. Either way, the practice is more valuable than when we started.
A no-cost practice review identifies the services that move the practice fastest. Engagement letter signed, and we start taking work off your plate from day one while quietly starting to deal-make in the background.
We start lifting the operational weight off the principal, billing, marketing, reporting, compliance, while shaping the deal in the background. You get to do more dentistry and less admin while the transaction quietly comes together around you. By the time it’s on the table, the practice is stronger and the work is already done.
Together we shape the deal that fits your life. Everything is on the table:
Selling a practice you spent a career building is one of the most meaningful financial events of a clinician’s life, and a privileged moment to step into the next chapter. When you sell to Mia, that money goes into your hands and the practice continues in the hands of clinicians who share your standards. Every clean handover lifts the standard of the next one. Your exit isn’t just yours; it’s a contribution to a better dental future for South Africa.
Trust first. Results next. The sale, when it makes sense for you.
Book a no-agenda callAn anonymised look at the second-half (H2) performance of one Mia Practice Services partner, a two-location South African dental practice with three principal clinicians, six months after the partnership engaged. Same practice. Same team. Same patient base. Different operating system.
Two locations (urban & suburban). H1: Jan: Jun. H2: Jul: Dec. Mia services engaged Q1. All figures verified from the practice’s management accounts.
Track record: Mia has run services across 6 fixed practices and 5 mobile clinics, urban and suburban across every major SA metro.
About these figures, anonymised from a Mia Practice Services partner’s 6-month management accounts. Identifying details (location and clinician names, exact patient counts) are omitted; the financial deltas are not.
A second Mia Practice Services partner, this one a multi-site cohort across SA metros. Same partnership model, different starting point. Q4 ’25: pre-Mia engagement baseline. Q1 ’26: first full quarter alongside Mia. The financial deltas are anonymised from management accounts; the marketing numbers are from platform analytics.
About these figures, anonymised from a Mia Practice Services multi-site cohort. Revenue and EBITDA deltas drawn from management accounts; marketing numbers from platform analytics. Identifying details (location, clinician names) are omitted.
This is six months. A year in, this is a practice you could choose to sell, or keep.
Book a call about your numbersFive practice-services offerings, all built by South African dentists for SA dentists, with the value each adds kept front and centre. Most partners start with two or three; some take the full stack over time. Nothing is bundled. None of it requires you to ever consider selling.
Pick the two or three that’d move the numbers fastest for your practice.
Book a scoping callThe Dental Entrepreneur Organisation (DEO) is the world’s leading network of dental entrepreneurs scaling group practices. Founded by U.S.-based practice-builder Mark Costes, the DEO has spent over a decade codifying what actually works inside high-performing dental groups, the KPI benchmarks, the financial protocols, the marketing playbooks, the partnership structures. Mia is the only African partner accepted into the DEO.
The hardest part of running a SA practice is that nobody’s shown you what good looks like. There’s no published benchmark for what a 4-chair general practice in Cape Town should do on revenue per practitioner, marketing CPA, GP margin or staff:practitioner ratio. The DEO has those benchmarks, pressure-tested across hundreds of practices across the globe.
Mia adapts them for SA schemes, B-BBEE, fee structures, banking realities and local economics, then runs your practice against them.
Revenue per practitioner. GP margin. Staff:practitioner ratio. Marketing CPA. Conversion rate. Numbers backed by hundreds of practices.
Multi-location playbooks. Practitioner-equity structures. Partnership equalisation. Tested at scale, adapted for SA.
Access to DEO mastermind learnings and a global community of practice-builders, the people who’ve already solved the problem in front of you.
The DEO has codified group-practice acquisition done well, structures, valuations, transitions. We run that playbook here.
Acceptance into the DEO isn’t open. It’s by selection. We are currently the only dental-services partner on the African continent inside the network, which means Mia is the only SA partner with direct, working access to the frameworks that have built some of the largest high-performance group practices in the world.
For SA practice owners, that translates to one thing: the playbook you’re running against has been pressure-tested somewhere bigger than this market. You’re no longer figuring it out from first principles.
Global frameworks, adapted for SA. By the partner who got the seat at the table.
Book a benchmarking callPractice owners decide on value, not price. And the value of a Mia partnership compounds toward the biggest financial event of most owners’ careers, a clean, fairly priced exit to a partner who already knows the practice. When the dream outcome is that large, the value equation is hard to argue with, whether the time alongside is two months or two years.
The frank truth: most SA dental practices aren’t exit-ready. Books that don’t tell a clean story, revenue that leans on the owner being in the chair, no defensible reporting, so they change hands at far lower valuations than they deserve. The services phase fixes that, long before it ever costs you at the table.
The largest single financial event of most owners’ careers. Life-changing capital. To a partner who already understands the practice and the team.
Infinite-ish
Partner A: +30% revenue, GP 68→77%, EBITDA 5.3×, DSCR 0.25→1.33× in six months. Partner B (multi-site): +14% revenue, +100% followers, 0→589 web clicks in one quarter. Likelihood isn’t a promise, it’s a track record across both cohorts.
High
Zero operational lift on the principal. Pick the two or three services that’d move the practice fastest. We run them. You stay in the chair.
Low
If your practice is already acquisition-ready, the deal can move in a couple of months. If it needs work to get there, we have your back for as long as that takes, modest, given the size of the outcome on the other side.
Your callTranslation: when the dream outcome is the biggest financial event of your career and the likelihood is backed by proof, the time alongside, two months or two years, is a small denominator either way. The value equation lands cleanly positive every time. That’s why the trust-first sequence is the sequence.
Big outcome. Proven likelihood. Low effort. Modest time. That’s the deal.
Book strategy call“Joining a dental group” means different things depending on who’s asking you to. With Mia, two things matter most.
Group buying power, banking relationships, systems and specialists a single practice could never justify on its own, available to yours from day one.
Shared platform, lower cost
Billing, compliance, HR, marketing and reporting run by a group team, so the owner spends more time on dentistry and less on admin no clinician trained for.
Less admin, more dentistryA group that adds scale and takes load, without taking your practice from you.
Book a partnership callMany Mia partnerships reach a moment where the owner says: I’m ready, sometimes within a year, sometimes years in. Here’s how that conversation, and the deal, usually unfolds.
The acquisition conversation begins right from the beginning. By the time a deal happens, Mia has usually worked alongside the practice for a while, so we know the numbers, the team and what the practice is actually worth. The transaction is faster, cleaner and structured for practices that are already exit-ready, and patiently held open for the ones that need the runway to get there.
The acquisition conversation, when it comes, starts on your terms.
Book an options callIf you already know you’d like to talk about Mia acquiring your practice, share the basics with us. A short form captures contact, practice, financial and team details. A Mia clinician-leader reads every submission personally and comes back to you within one business day.
Six fields. No follow-up sequence. A direct line to the deal team.
Apply for acquisitionWhat owners want to know before a first call, cost, lock-in, timing, and what happens to the practice you built. If yours isn’t here, ask us directly.
Fair question, nobody should sign up to be a guinea pig. Mia has run services across 6 fixed practices and 5 mobile clinics across SA’s major metros. The 6-month proof above is one of those partners, anonymised, with the full financial deltas (revenue +30%, GP margin +9 pts, EBITDA 5.3×, DSCR from 0.25× to 1.33×) drawn straight from their management accounts. Ian Erasmus brings his own track record running multi-practice groups, and the DEO playbooks we adapt have been pressure-tested across hundreds of practices globally. You can ask us for specific peer references once we know each other.
Fixed, scoped, and priced per service, not a variable retainer that grows quietly. You see the specific scope and the specific number for each service before you commit. Whatever number is in the engagement letter is the number for the term of that engagement; we don’t hide behind “to make money you need to spend more” logic. If something extra needs doing, it’s a separate scope at a separate price you sign off on. No surprises.
No. We’d rather agree the shape of the deal early than ask you to disrupt the practice on faith. The services phase exists so that, by the time the deal is on paper, the numbers are already where they need to be, not so we can keep moving the goalposts. If a firm number matters to you before you agree to changes, say so on the first call; we’ll put the offer framework on the table alongside the services plan.
No. The services engagement letter does not include a third-party-sale commission clause as standard. If you go to market and sell to another buyer, you owe Mia nothing beyond fees for services already delivered. We compete for the eventual deal on relationship and fit, not contractual locks. (If a specific scope ever needs a tail-fee clause, it’s called out explicitly in that engagement letter, never hidden.)
Yes. Every service is opt-in and standalone. If you don’t want the clinical-team development or staff-management work, you don’t take it, pick one or two services that move the numbers for you and leave the rest. We don’t bundle. We don’t insist. The Apply for Acquisition route also exists if you’re ready to move straight to a deal conversation without the services menu.
The honest answer: by the time the deal is on the table, you’ll have worked alongside Mia for months and watched what we do, not what we promise. The investor backing (Vumela, Anza, Bidvest, FNB) is structured to fund acquisitions when they’re ready, not on a back-of-napkin promise. We’ve completed deals across the existing 6 practices + 5 mobile clinics; references are available once we’re past the first call. If we hedge or stall when it’s time to sign, walk away, the services agreement gives you that freedom at every step.
Still weighing it up? Ask us directly, book a call or message us.
Drop your details and a Mia clinician-leader will arrange a 30-minute call. We’ll talk about your practice, where you want to take it, and what Mia could deliver in the first six months. If the call lands, the next step is a free 90-minute review at the practice. If it doesn’t, no follow-up sequence.
POPIA-compliant. We use your details to arrange the call and nothing else.
Built by South African dentists for SA dentists.
Vumela Fund · Anza Capital · Bidvest · FNB.
The only African partner accepted.
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