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Support services

Our platform, and the people behind it

Everything a group can do that a single practice cannot, in one place.

The Mia group

The Mia group

An operating company first. Everything it runs feeds the same goal: the best possible dentistry, for as many South Africans as possible.

The businesses that make up Mia, the levers we pull for a practice, the people behind them, and the support we offer owners who are not ready to sell yet.

Six levers

Six levers we pull for your practice

Where your practice already does one of these well, we absorb it rather than replace it. The people doing that job keep doing it, with a larger team and budget behind them.

Your name stays on the door. Every lever pulls into it.

Global methodologies and networks

Coaches, community, systems

Access to the coaches, community and systems that help practices build something extraordinary. Mia is a proud member of the Dentist Entrepreneur Organization (DEO), and its only African member.

The DEO is a dental accelerator built on an observation we share: the skills that make a great clinician are not the skills that make a great executive, and wearing both hats is where dental entrepreneurship quietly falls apart.


For your practice An international pool of clinicians, playbooks and coaches. More scale, more time for clinicians, more impact for patients.

Brand and content experts

In-house film and content

In-house content and film capability, at a turnaround and volume no independent practice could justify.

Our partner is Visual Impact, one of South Africa's largest broadcast and film services companies, part-owned by Marius van Straaten, our friend, angel investor and Chief Marketing Officer.


For your practice The name on your door gets produced for properly, and keeps its own voice.

Dedicated specialists and teams

Marketing, finance, AI, data

More hands working in your practice, in areas where an independent practice cannot always justify hiring:

Marketing teamsCFOs and financeAI and automationData analystsPatient experience

For your practice People in your practice, working with your teams and driving quality. Not auditors visiting from head office.

Centralised admin functions

HR, payroll, accounts, compliance

Payroll, employment contracts, management accounts, collections, POPIA and HPCSA compliance run centrally, by people who do only that.

Where your practice already has someone doing this well, they keep doing it, with our team behind them.


For your practice The work that lands on clinicians after hours moves to people whose actual job it is.

Manufacturing

Adam Labs and Mia Aligners

Adam Labs, our own orthodontic lab, and Mia Aligners, a clear aligner line designed, planned and made in South Africa rather than imported. Shorter turnaround, local pricing, and a clinician on the other end of the phone.


For your practice Lab and aligner work inside the group where it makes clinical sense. Never a requirement.

Capital and scale

Institutional lines, not practice debt

Arguably where Mia excels most. We know capital, and we have institutional lines that independent practices do not. They pay for equipment, rooms, new sites and the buyout of a retiring partner, without a practice carrying the borrowing itself.


For your practice If you have already built something significant, this is the lever that builds legacy.

Your deal team

The people you would deal with

  • Dr Zane Stenning

    Co-founder and CEO

    Dr Zane Stenning

    Your first conversation, and your direct line throughout.

  • Dr Karishma Stenning

    Co-founder and Chief Dental Officer

    Dr Karishma Stenning

    Clinical standards across the group.

  • Dylan Gons

    Operations and Investment Lead

    Dylan Gons

    Runs the deal process from first visit to completion.

  • Chief Financial Officer

    Lize Lubbe

    Your numbers, the valuation and the reporting after.

  • Rushda Peterson

    Head Practice Manager

    Rushda Peterson

    Your practice manager's counterpart at head office.

  • Marius van Straaten

    Chief Marketing Officer

    Marius van Straaten

    Brand, content and patient acquisition.

Behind them: clinical advisers Dr Ian Erasmus and Dr Ishmail Amra, DEO coach Mark Lakis, tax adviser Izak Smith, and teams across finance, marketing, AI and automation, labs and aligners.

Before any sale

Not ready to sell? Plan your exit with us

In the first period together, we agree what a good exit looks like for you: when, on what terms, and at which metrics. Then we build towards it, with our marketing, systems and finance people working in your practice. The aim is a clean exit from a practice that already runs with minimal headaches.

  1. Agree the exit

    What a good exit looks like for you, and the metrics that would get you there.

  2. Measure the gap

    Where the practice stands today, and what closes the gap first.

  3. Build towards it

    Our people work alongside your team, and we check progress against the metrics together.

  4. A clean exit

    When the numbers are where we agreed and the timing suits you, the exit is straightforward rather than stressful.

What we work on together

  • Marketing and brand

    Brand, website and content with our film partner, and patient acquisition you can track.

  • Patient systems

    Recall and reactivation, online booking, and patient experience you can measure.

  • Finance and reporting

    Monthly management accounts, a readable dashboard, tidy books and collections that work.

  • Team and operations

    Clear roles, written processes, and less of the practice resting on one person, including you.

The terms of working together, including how they connect to a future sale, are agreed with you at the start.

Clinician-led. Family-owned. South African. Built to last.

Thirty minutes, clinician to clinician, about your practice and your timing.

Book a call

Book a call

A call. Your timeline.

Leave your details and we will arrange a 30-minute conversation. No automated chase sequence.

Opens WhatsApp with your details. POPIA-compliant.

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Mia Practice Services: Our Platform and People | Mia Healthcare